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    Thursday, February 28, 2008

    Quarterlife transition to NBC tanks - badly

    By James Hibberd and Steven Zeitchik
    UPDATED 11:31 a.m. PT Feb. 28

    The ambitious experiment of transitioning Internet series "quarterlife" to TV was a failure, says the show's co-creator Marshall Herskovitz.

    A day after the drama about a twentysomething blogger and her circle of friend debuted on NBC to dismal ratings, the prolific writer and producer told an audience at the Harvard Business School Wednesday that the leap to broadcast television should never have been attempted.

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